Kova
Kova is a self-initiated identity for a specialty-coffee brand. The project avoids familiar beans, steam, and vintage badges, using custom lettering as the primary expression of craft and character.
Self-initiated hospitality identity
2026
Logo Designer, Lettering Designer, Identity Designer, Art Director
4 weeks
Project Gallery
Images and videos
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Identity Overview
Self-initiated hospitality identity. Kova is a self-initiated identity for a specialty-coffee brand. The project avoids familiar beans, steam, and vintage badges, using custom lettering as the primary expression of craft and character.
Identity Challenge
Core Identity Idea
A custom KOVA wordmark with a compact K emblem that communicates craft and contemporary hospitality without familiar coffee clichés.
Identity Deliverables
The presentation boards show the supplied logo artwork across identity-system and practical application contexts.
- Custom wordmark
- K emblem
- Secondary lockup
- Monochrome system
- Cup and sleeve applications
- Menu cover
- Storefront sign
- Coffee bag label
Final Logo Presentation Set
Every board uses the approved supplied logo artwork for this project.
Tools and Production Role
Logo Designer, Lettering Designer, Identity Designer, Art Director
- Adobe Illustrator
- Adobe Photoshop
- Adobe InDesign
Truthfulness Disclosure
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